Tuesday, April 2, 2019

Mobile First Index From Google

As you probably already know, Google is currently rolling out the so-called Mobile First Index. But what does that mean in practice for your (mobile) website and your rankings in Google? In this article I will talk to you about this.
What do you need to know, and more importantly: what do you have to do?

What Is Mobile First Index?

In March 2018, Google announced that they would start with mobile-first indexing. To clarify: before, Google always looked first at the desktop version of your website for the indexing in the search results.
Did this version look good to you, and did everything work properly? Then that counted in your organic positioning in Google. The difference is that Google now first looks at the mobile version of your website.
In other words: mobile first. Do not you have enough (enough) for each other? Then this is detrimental to your organic ranking in Google’s search results.
In short: does your website not have a working mobile version? Then this may be a reason why your website has a lower position in the search results. If your mobile website is not pleasant for your visitors, then the chances are that your visitors will look for another website that works well.

Is Your Website Ready For Mobile First Index?

Follow the steps below to check whether your website is ready for it.
  1. Test Whether Your Website Is Mobile-Friendly

Through this mobile-friendly test from Google you can easily check whether your website is suitable for mobile devices. Is your mobile website negative from the test? Then there is work to be done!
You can also ‘Fetch as Google‘ your mobile website in Search Console.
You can also view the mobile usability in Search Console, where any improvement points can still be found.
  1. Improve The Speed Of Your Website

The speed of your website is an important ranking factor for Google. This applies not only to the desktop version of your website, but also to mobile.
There are several tools that allow you to test whether your website loads fast enough, including Page speed Insights from Google.

  1. Provide A Responsive Version

The advantage of a responsive website is that your website scales to the size of your screen. This ensures that your website looks optimal on all devices, including tablets and smartphones in different sizes. This is of course very user-friendly.
Did you go through the above steps, but do you doubt whether your website is mobile-friendly enough? Then grab your smartphone and check for yourself if everything looks neat and user-friendly. Also ask someone in your area to do this for you. Probably he or she will notice other things.
Of course you can always turn to us , so that you are 100% sure that your mobile website meets all requirements.
She is a senior research specialist @ SkWebDesigningSolutions; SEO Rochester NY. She is currently performing responsibilities as a senior content writer & in task to find new content marketing strategies for brand promotion.